Customer Reviews & Ratings: Your Internet Reputation
Customer Reviews and Ratings are Your Internet Reputation Why are reviews so important for your restaurant? Owning and operating and independent restaurant is a daunting undertaking. There is so much to be done a less and less tine to accomplish anything. In the midst of all this you must pay attention to your restaurant’s reviews. In the current restaurant business environment(1), you simply must pay attention to your reviews while striving to get better reviews all while focusing on more volume of reviews. The reason for this is simple…..Consumer’s use review to decide where they [...]
Getting the Most Out of Online Ordering
Getting the Most Out of Online Ordering Use All Your Available Resources for Notifications. Notifying your clients about your takeout availability is imperative to increasing your sales. Use social media, email marketing, stickers, flyers, your website and local media. If you are unsure how to accomplish all of this, ask your TakeOut7 marketing team to help. Attract New Customers with Promotions and Discounts Attracting new customers to your restaurant is critical to growing your customer base. To attract new customers, you should consider offering promos and discounts. Promos and discounts encourage your audience to place [...]
Online Orders are Larger Than Phone Orders
It's Clear that Online Orders are Larger At TakeOut7, we receive that input daily from our restaurant clients. We also do our internal data tracking, comparing phone orders to online orders. There is no doubt that online orders are larger than phone orders. It's clear that the results are there, but not clear as to why. Let's Explore these Larger Online Orders: Consumers Discover New Items When consumers explore the menu online, they discover items they didn't know the restaurant served. This seems simple, but when ordering by phone, the consumer may not have a [...]
Third-Party Takeout and Delivery Fees
Third-Party Takeout and Delivery Fees Third-party restaurant fees from providers like DoorDash, Grubhub, and Uber Eats charge 10% - 15% in customer delivery fees, and 20% - 30% in takeout and delivery fees to the restaurant. The result is that you gain a customer, but give up your profits to do so. More importantly, your customer data remains the property of that third-party provider, and that means you aren't able to market to that new customer. Takeout and Delivery Customers are Yours The fees that third-party providers charge you won't go away. Every time a [...]
Your Restaurant’s Own Online Ordering
Restaurant Online Ordering Through Third-Party Aggregators I had written on this topic in 2019, but there was such confusion I thought about writing on it again. There’s been quite a bit of press surrounding restaurant aggregators and delivery sites. Even though these sites don’t make food or own delivery vehicles, they’ve quickly become a significant part of the world of restaurant online ordering. Restaurant owners are growing weary of paying these aggregators high fees. However, other available resources allow your customers to order online without going through a third-party aggregator. Technologies like TakeOut7’s restaurant online [...]
Your Restaurant Can Survive in the Post-COVID Environment.
Consumer change is accelerating. So much has changed in the restaurant business over the last 2 years. The COVID-19 Pandemic coincided with consumer demand for increased use of restaurant technology. Consumers were already using restaurant technology before COVID-19, but the pandemic really accelerated technologies utilization by consumers and restaurants. Off premise dining is a 'NEED to have', not a 'NICE to have' restaurant revenue stream. Not so long ago, a small percentage of restaurants enjoyed a nice revenue stream from pickup and takeout orders. Modern restaurants today still need that revenue stream to grow their [...]